YouTube is the second largest search engine and the most visited website on the internet. Need more reasons to get in front of the largest and most engaged users on the web? Here are a few:
Tracking: Youtube ads are trackable from impression to conversion and beyond - unlike TV and other traditional advertising mediums where you have little to no tracking
Huge Savings: You can spend a fraction of your TV budget on YouTube to effectively reach & engage with consumers. Most people DVR their favorite shows or subscribe to digital streaming services to fast forward and avoid commercials
Reach Your Audience: Experts predict that by 2018, nearly 80% of overall consumer internet traffic will involve online video
Flexibility: Youtube advertising allows businesses to shift gears quickly based on their needs
Social sites, including Facebook and Instagram, are constantly collecting information and learning from their users. This data gives businesses the opportunity to target the right customer at the right time with the right message.
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